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Case Law Details

Case Name : Dy. CIT Vs. PHL Pharma P Ltd. (ITAT Mumbai)
Related Assessment Year : 2010-11
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This Article is case study on allowability of expenses by Pharma Companies related to Doctors on on Customer Relationship Management expenses, Key Account Management expenses, Gift Articles, Free medicine Sample, Advertisement and Sales Promotion based on ITAT Mumbai Judgment in the case of The Dy. CIT Vs. PHL Pharma P Ltd. 

Issue in the case-

1. Whether on the facts and in the circumstances of the

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