Advertisement charges paid to non-resident company cannot be considered as royalty

Myntra Designs Pvt. Ltd. Vs DCIT (ITAT Bangalore) M/s. Myntra Designs Pvt. Ltd. (Applicant) filed three appeals in Hon’ble ITAT, Bangalore challenging the common order dated March 16, 2020 (Order) passed by Ld. CIT(A), Bengaluru w.r.t. assessment years 2012-13 to 2015-16. In all the three years, the Ld. CIT(A) has confirmed the demand raised by the Assessing Officer (AO) under Section 201(1) of the Income Tax Act, 1961 (IT Act) along with interest under Section 201(1A) of the IT Act by treating the Applicant as an ‘assessee in default’ for non-deduction of tax at source (TDS) from the pa...