About
Suraj is the Founder of AventaaGlobal, a boutique advisory firm focused on global transfer pricing, international taxation, and FEMA matters. The firm works closely with multinational clients—both inbound and outbound—to assist them in managing their global tax strategies, optimizing cross-border transaction structures, and supporting the design and implementation of effective global holding and operational structures. Suraj brings with him over 15 years of rich professional experience as a Chartered Accountant, including leadership roles at Big 4 firms, where he built strong technical capabilities and led numerous high-value engagements across jurisdictions.
Throughout his career, Suraj has advised leading multinational companies on complex transfer pricing and international tax matters. His work includes designing and defending economic models, developing and reviewing supply chain structures, advising on tax-efficient business models, and ensuring global compliance with BEPS guidelines. He has in-depth experience handling a wide spectrum of intercompany transactions such as loans, guarantees, tangible product flows, licensing of intangible assets, and service arrangements. He also plays an active role in dispute resolution and represents clients at various appellate and regulatory levels including CIT(A), DRP, and AO/TPO. Suraj’s expertise also extends to structuring and negotiating Advance Pricing Agreements (APAs), preparing transfer pricing documentation, advising on double tax treaty interpretation, and dealing with permanent establishment-related matters across jurisdictions.
In addition to his advisory practice, Suraj is a passionate trainer and subject matter speaker. Over the years, he has conducted several technical trainings and seminars on transfer pricing and international tax at various professional forums including the Pune branch of ICAI, WIRC, and ICAI's Diploma in International Taxation course. He has also delivered focused sessions at the Bombay Chartered Accountants' Society (BCAS) and various tax chambers. His trainings have covered a wide range of topics, from foundational concepts in transfer pricing to more complex areas such as APAs, MAPs, litigation, benchmarking, policy setting, and other key client-facing and consultancy-related topics. These sessions have been tailored both for industry participants as well as fellow professionals and have always been well-received for their clarity and practical relevance.
