HT Media Ltd. Vs CST (CESTAT Delhi)
The appeals concerned a common adjudication order dated 13 February 2014, through which the Commissioner of Service Tax confirmed multiple service tax demands, interest, and penalties against the appellants for various taxable categories. The demands arose from an audit conducted in January 2011, which led to two show cause notices covering 2006–07 to 2009–10 and 2011–12. The disputed categories included Event Management Service under reverse charge for services from foreign agents, Internet Telecommunication Service, Management Consultancy Service, Business Support Service, and interest on delayed tax payment for services provided to associated enterprises. Except for Internet Telecommunication Service, all other demands were contested on merits and limitation.
The Original Authority confirmed service tax of ₹2.75 crore with interest and penalties under Sections 76, 77, and 78 for the first notice, and an additional ₹41 lakh with penalties for the second notice.
The appellants argued that foreign agencies arranging prominent speakers for their annual summit could not be classified as “event managers,” as they merely facilitated booking of speakers and did not engage in planning, organizing, or promoting the event. They relied on agreements and a CBEC circular to support the position that these agencies were representatives of speakers. They also contested the taxability of amounts received under Management Consultancy Service, submitting that they acted as “pure agents” under Rule 5(2) when procuring goods and services for H.T. Burda on actuals. Under Business Support Service, the appellants contended that shared expenses among group companies were only cost allocations and did not constitute provision of any infrastructure or support service. They further contested interest liability arising from book adjustments with associated enterprises, arguing that amendments introduced through Explanation (c) to Section 67 could operate only prospectively. Finally, they submitted that extended limitation could not be invoked because all facts were disclosed and issues such as reverse charge were under litigation during the relevant period.
Revenue argued that arranging speakers constituted event management as the statutory definition was broad. It also contended that the appellants did not fulfil pure-agent conditions and that the cost reimbursements reflected provision of Business Support Service.
The Tribunal first considered Event Management Service. It observed that arranging eminent speakers was a critical component of organizing the summit and the foreign agencies facilitated this service. Given the wide statutory definition, the Tribunal held that the agencies’ role fell within “event management.” It agreed with the Original Authority that the booking of speakers constituted planning activity related to the event. Accordingly, the appellants were liable to pay tax on a reverse charge basis, though only for the normal limitation period.
On Management Consultancy Service, the Tribunal found that the Original Authority had incorrectly interpreted Rule 5(2). The agreement clearly authorized the appellants to make payments to third parties on behalf of H.T. Burda, with reimbursement on actuals. When read together, the conditions for pure-agent treatment were fulfilled. The Tribunal held that the demand on this count was unsustainable and set it aside.
Regarding Business Support Service, the Tribunal accepted the appellants’ contention that they merely acted as a nodal company for shared expenses, without providing infrastructure or other support services. The third-party services were jointly consumed by group companies, and cost apportionment did not constitute taxable service. Relying on precedent, the Tribunal held that the demand under this category was not maintainable.
On the issue of interest for delayed payment relating to associated enterprises, the Tribunal held that entries made in books prior to 10 May 2008 could not attract interest, since the amendment to Explanation (c) of Section 67 had only prospective effect. As the appellants had discharged tax belatedly for entries predating the amendment, interest could not be imposed for that earlier period.
On limitation, the Tribunal noted that the reverse charge mechanism itself was subject to prolonged litigation, culminating in judicial clarification only in 2009. In such circumstances, extended limitation could not be invoked for demands under Event Management Service. Only the normal period could be sustained. Consequently, penalties under Sections 76 and 78 were also unsustainable.
The Tribunal concluded by holding that tax under Event Management Service was payable only for the normal limitation period. Demands under Management Consultancy Service and Business Support Service and the interest liability for pre-amendment entries relating to associated enterprises were set aside. The appeals were disposed of accordingly.
FULL TEXT OF THE CESTAT DELHI ORDER




