In the matter of Oriens Global Marketing Pvt Ltd. (CCPA Delhi)
The matter concerns a suo motu proceeding initiated by the Central Consumer Protection Authority (CCPA) against Oriens Global Marketing Pvt. Ltd. for alleged violations of the Consumer Protection (Direct Selling) Rules, 2021. The proceedings arose from the company’s alleged failure to comply with mandatory disclosure and record-keeping obligations on its website.
During the preliminary inquiry conducted under Sections 18 and 19 of the Consumer Protection Act, 2019, the CCPA found that the company had failed to disclose or publish essential information on its website and had not updated mandatory documents, including the self-declaration, balance sheet, and audit report. The inquiry further found that the company did not maintain a register of direct sellers on its website, failed to provide complete product information, did not ensure that website information was certified by the Company Secretary, failed to maintain records identifying delisted direct sellers, and displayed an FSSAI licence number that could not be verified.
A show cause notice dated 18 June 2024 was issued requiring the company to explain the alleged violations. The company replied that it had corrected and modified its website following the notice. However, after examining the response, the CCPA concluded that further investigation was necessary and referred the matter to the Director General (Investigation) on 8 August 2024.
