In re Global Healthfit Retail India LLP-Neuherbs (Central Consumer Protection Authority)
Summary: The Central Consumer Protection Authority (CCPA) held Global Healthfit Retail India LLP-Neuherbs responsible for misleading advertisements concerning its Green Coffee Extract products. The proceedings arose from a consumer-organisation complaint alleging that Green Coffee Extract products were promoted for weight loss despite the absence of evidence-based conclusions establishing a positive correlation between Green Coffee Extract and weight reduction. CCPA also examined claims that the product “helps improve insulin function which assists in blood sugar management and detoxification.”
After preliminary inquiry and investigation by the Director General (Investigation), CCPA found that the company relied on publicly available scientific literature rather than product-specific clinical or scientific evidence. The investigation noted that cited studies involved different populations and conditions, contained acknowledged limitations, and did not establish a clear correlation with the specific dosage or intended use of the Neuherbs product. The Authority further observed that the product packaging and advertisements did not contain qualifying disclaimers corresponding to the limitations asserted by the company during the proceedings.
The Opposite Party maintained that individual clinical trials were not mandatory under the applicable food-safety framework, that the product was marketed as a food/nutraceutical supplement under a valid FSSAI licence, and that its claims were based on peer-reviewed publications, meta-analyses, randomized controlled trials and scientific literature concerning Green Coffee Extract, Chlorogenic Acid and Caffeine. It also stated that manufacture of the product had been discontinued and supplied sales information showing 3,318 units sold, a total sale value of Rs. 6,54,870 and the last recorded sale on 14.06.2026.
