Infographics as the name suggests is very versatile tool, which helps to sail smoothly “The Sea” of our profession. Let us look at some of the ways.

(1) Glare at glimpses

Let us begin our journey with CA journal, the basic building designed with various themes on need basis. Not only in CA journal, but at national level infograhics are used!!Wonder how??It is a recent call on 5th July 2019-The presentation of union budget 2019-20, top most document named “Budget highlights (Key features) on INDIA BUDGET.GOV.IN is an info graphic.

(2) CA in practice

Normal pool of services offered in this category includes audit, taxation, financial advisory, accounting, etc. How infographics plays pivotal role in all these fields???The answer is simple; it’s by making worth of work done Vs consideration charged.

Direct Tax

TPI; Tax Payer Information series brochures and pamphlets by CBDT. It helps to create awareness to client, as to how ITR or advance taxation payments are made at par with provisions and makes it easy to explain, instead of showing Income Tax sections or bare act, through which his/her eye-brows may raise -up!!!!

Indirect Tax

GST; a fulltime blooming in IDT, apart from customs and others at bay. Every small thing in GST is accompanied by training kit(available with videos, user manuals & FAQ’s).


Technical guide and that too industry specific available at ICAI.


Handbooks, investor awareness programs for almost all services within ambit of finance @ ICAI.


I need not say anything about it, as it is embedded in our prefix itself and runs in our vein; all aspects of accounting.

Even if processes are smooth and our clients are “OK” with the services offered, a raise in fee over a period of time be justified with what more????? This is the tool to answer what more. i.e. info graphics from recognized resource readily available/reachable.

(3) CA in Industry

“How infographics is useful for members in industry?

The answer is it catalyze career growth. Yes, it can…..!!”

In season of ITR filling, people do ask about various investment options or tax savers instruments or any defined dive related to their ITR; we are given first free preference to advise irrespective of department we are working in!!!!!!So we have following ways to address…

Food for thought (ICICI Pru MF)

Equity funds for investment needs; to explain recipe for selecting equity MF based on risk appetite.

Hiring a housewife/ Housewife recruitment( Aditya Birla MF)

How mutual funds changed lives of people especially homemakers.

Suppandi and Professor Simply Simple (Tata MF)

Comic strip designed to explain minute aspect of savings and other affected areas like children education fund, budget, etc. This will surely make any kid fan for Suppandi after Chhota bheem, Minions and angry birds.”Initiation by parents through means like these stirs spirit of saving at early stage thereby leading a helping hand towards healthy habits” Nature and financial wisdom (Tata MF- Learning series) is a classic explanation of nature’s co-relation with the world of finance.

The marathon of life (Franklin Templeton)

Co-relation of investing with athletics. They also explains SIP as “Good EMI” as it’s an investment not installment.

Just go through any of the MF websites and knowledge corner, you will find better means to support your answer. Likewise almost all MF houses have come up with various knowledge insight series merely cooped in 2 or max 4 page infographics.


How many of us referred to yoga-recipe published across various fields on occasion of International Yoga Day???The answer is self-questionable!!!!!By co-relating with WHATEVER field we are working in or practicing and wishing that day differently, makes us stand out of the crowd. During day out’s or picnic a mere 5 minutes speech/handout can bring immense impact on our thirst of knowledge which is endorsed in our motto “Ya Aeshu Suptaeshu Jagruti”..!!

I hope inauguration to take initiative in info graphic way leads to luminous leap ahead…

(Disclaimer: Above information published are views drawn from publicly available documents. I am not associated with any of the companies till the date in my career.)

Author Bio

Qualification: CA in Job / Business
Company: PVM & associates
Location: Bangalore, Karnataka, IN
Member Since: 30 Jul 2019 | Total Posts: 3
I am working in industry since 2 years. I keep on doing some certifications mostly in the feild of investments or stock markets, but keeping it intact with oneself is of no use, unless we share knowledge, so I started writing............ Your feedback will bring immense value to me, hence keep shar View Full Profile

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February 2021